DIY Social Media Marketing for Contractors: Proven Ad Strategies to Grow Your Business and Get More Leads

Transform Your Social Media from a Time Drain into a Lead Machine

You already know your customers are scrolling — the question is, are they finding you or your competitors?

If you’re a contractor, home service pro, or small business owner tired of wasting hours posting with little to no results, this eBook gives you a simple, proven blueprint to turn your social media into a consistent source of calls, quotes, and booked jobs.

💡 What You’ll Learn Inside

✅ 10 Proven Ad Templates you can copy, paste, and launch today — perfect for Facebook, Instagram, or Google Display.
✅ Step-by-Step Canva Tutorials for creating high-impact ads that look professional (even if you’re not a designer).
✅ Before & After Ad Frameworks that show your craftsmanship and build instant trust.
✅ Testimonial and Community Ad Strategies that attract loyal, local customers who are ready to book.
✅ Budgeting & Tracking Guides to make sure every dollar you spend turns into measurable ROI.
✅ Fast Setup Flowcharts, Checklists, and Examples that make ad creation simple and repeatable.

Why Contractors Love This Guide

• Built specifically for plumbers, roofers, electricians, landscapers, HVAC pros, and other service-based businesses.
• Designed to get results fast — no agency fees, no guesswork.
• Every template and example is based on real ads that generated real leads.
• Written by Ashton James Digital, a contractor marketing agency trusted by businesses across the U.S.

🔧 Who This Book Is For

• Contractors who want to stop relying on word-of-mouth and start generating steady leads.
• Business owners who want DIY control over their marketing but need a proven roadmap.
• Teams that want to look professional online without hiring an expensive ad agency.

🚀 What Makes This Book Different

Unlike generic marketing books that teach theory, this one gives you plug-and-play ad formulas that have been tested in real campaigns.
You’ll learn why they work, how to recreate them, and how to measure your success.

This is more than a book — it’s a marketing toolbox you’ll use again and again.

📘 Includes:

• 10 Ready-to-Use Contractor Ads
• Canva Ad Layout Templates
• Ad Testing & Improvement Tracker
• Lead Growth & ROI Charts
• Step-by-Step Ad Creation Workflow

🧠 Results You Can Expect

• More followers turning into leads
• More trust from your local community
• More jobs booked directly through your social media

Stop guessing what to post. Start running ads that actually work.

🛠 Prepared by Ashton James Digital

Part of the Contractor Marketing Series — professional guides designed to help service-based businesses grow through smart, affordable, repeatable marketing systems.